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Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick.

By: Contributor(s): Material type: TextTextPublication details: Belmont, Calif. : Wadsworth Pub. Co., c1987.Edition: 2nd edDescription: xiv, 514 p. : ill. ; 25 cm. + 1 instructor's manual (58 p. ; 22 cm.)ISBN:
  • 0534067026
  • 0534067034 (instructor's manual)
Subject(s): LOC classification:
  • P91.3 .W31
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books CKT-UTAS Library General Stacks P91.3 W31 (Browse shelf(Opens below)) Available NAV-51703001359

Includes bibliographies and indexes.

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