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Services marketing : integrating customer focus across the firm / Alan Wilson ; Valarie A. Zeithaml ; Mary Jo. Bitner ; Dwayne D. Gremler

By: Material type: TextTextPublication details: London : McGraw-Hill, 2021.Edition: 4th edDescription: xvii, 514p. : ill. ; 26cmISBN:
  • 9781526847805
Subject(s): LOC classification:
  • HD9980.5 .W31
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Faculty of Education General Stacks HD9980.5 W31 (Browse shelf(Opens below)) Available GRAD-032041730

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