MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01109cam a2200301 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
691786 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UDS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20211123133509.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
961016s1997 iluab b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
96037108 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0256204640 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
LC |
| Transcribing agency |
LC |
| Modifying agency |
LC |
| Language of cataloging |
Eng. |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| Item number |
B21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bernhardt, Kenneth L., |
| Dates associated with a name |
1944 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Cases in marketing management |
| Statement of responsibility, etc. |
/ Kenneth L. Bernhardt ; Thomas C. Kinnear. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Chicago : |
| Name of publisher, distributor, etc. |
Irwin, |
| Date of publication, distribution, etc. |
1997. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiv, 665p. : |
| Other physical details |
ill. ; |
| Dimensions |
25cm |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
The Irwin series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Decision making |
| Form subdivision |
Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kinnear, Thomas C., |
| Dates associated with a name |
1943 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/description/mh022/96037108.html">http://www.loc.gov/catdir/description/mh022/96037108.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/mh022/96037108.html">http://www.loc.gov/catdir/toc/mh022/96037108.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0707/96037108-b.html">http://www.loc.gov/catdir/enhancements/fy0707/96037108-b.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Books |