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Marketing research : (Record no. 27419)

MARC details
000 -LEADER
fixed length control field 00634nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field UDS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230310024728.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220504b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781983654466
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Language of cataloging Eng.
Transcribing agency LC
Modifying agency LC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .I11
100 ## - MAIN ENTRY--PERSONAL NAME
Author/Editor Iacobucci, Dawn ; Churchill, Gilbert A.
245 ## - TITLE STATEMENT
Title Marketing research :
Remainder of title methodological foundations /
Statement of responsibility, etc. Dawn Iacobucci ; Gilbert A. Churchill, Jr.
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Nashville, TN :
Name of publisher, distributor, etc. Earlie Lite Books, Inc.,
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
Extent 535p. :
Other physical details ill. ;
Dimensions 28cm
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Source of heading or term Commerce
General subdivision Marketing. Distribution of products
942 ## - ADDED ENTRY ELEMENTS (UDS ILS)
Source of classification or shelving scheme Library of Congress Classification
UDS Library item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Faculty of Education Faculty of Education General Stacks 10/03/2023   HF5415.2 I11 GRAD-032041672 10/03/2023 10/03/2023 Books