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Marketing management : strategies and programs / Joseph P. Guiltinan ; Gordon W. Paul.

By: Guiltinan, Joseph P.
Contributor(s): Paul, Gordon W.
Material type: TextTextSeries: McGraw-Hill series in marketing. Publisher: New York : McGraw-Hill, 1988Edition: 3rd ed.Description: xvi, 427p. : ill. ; 25cm.ISBN: 0070489297 .Subject(s): Marketing -- Management
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Books Books Nyankpala Central Library

Welcome to UDS Library, Nyankpala Campus 

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HF 5415.13 G81 (Browse shelf) Available NYK-01161105781
Books Books Nyankpala Central Library

Welcome to UDS Library, Nyankpala Campus 

General Stacks
HF4516.13 G82 (Browse shelf) Available NYK-01161105782
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HF 4515 K22 Marketing : HF 4515 K23 Marketing : HF4515.13 P22 Applications in Basic Marketing : HF4516.13 G82 Marketing management : HF5351 G31 Introduction to Business HF5351 G32 Introduction to Business HF 5382.5.A2 S11 Strengthening the capacity of NGOs :

Includes bibliographies and index.

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