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Marketing / David Mercer.

Material type: Text

TextPublisher: Oxford, OX, UK ; Cambridge, Mass., USA : Blackwell, 1992Description: ix, 759p. : ill. ; 25cm.ISBN: 0631176292 ; 0631176314.Subject(s): Marketing -- ManagementOnline resources: Table of contents only | Publisher description | Contributor biographical information

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Books	Nyankpala Central Library Welcome to UDS Library, Nyankpala Campus Book Cart	HF 5415.7 M21 (Browse shelf)	Available		NYK-0116110338

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Includes bibliographical references and index.

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