Marketing : Concepts and Strategies / William M. Pride, O.C. Ferrell.
Material type:
TextPublication details: Boston : Houghton Mifflin Co., c2003.Edition: 12th edDescription: 1 v. (various pagings) : col. ill., col. maps ; 29 cmISBN: - 0618192433 (Library ed.)
- HF5415 .P61
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Faculty of Education General Stacks | HF5415.P61 (Browse shelf(Opens below)) | 1 | Available | FoE-031705002791 |
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| No cover image available | No cover image available | |||||||
| HF 5415 M11 Marketing Principles and best Practices | HF5415 P21 Application in basic marketing | HF 5415 P61 Marketing : Concepts and Strategies | HF5415.P61 Marketing : | HF5415.113 W21 The Sunday Times | HF 5415.12.A35 H31 African marketing practice | HF 5415.12.A35 H32 African marketing practice |
Includes bibliographical references and indexes.
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