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International business : the challenges of globalization / John J. Wild, Kenneth L. Wild, Jerry C.Y. Han.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008.Edition: 4th edDescription: xxii, 506 p. : ill., maps ; 28 cmISBN:
  • 0131747436 (alk. paper)
Subject(s): LOC classification:
  • HD62.4 .W31
Online resources:
Contents:
About the authors -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economic systems and development -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees .
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Item type Current library Call number Status Date due Barcode
Books Books SDD-UBIDS Library General Stacks HD62.4 W31 (Browse shelf(Opens below)) Available

Includes bibliographical references (p. 459-466) and indexes.

About the authors -- Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Politics, law, and business ethics -- Economic systems and development -- International trade and investment -- International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- International business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees .

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