Marketing management / Philip Kotler,
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2000.Edition: The Millenium EditionDescription: xl, 662, [106] p. : col. ill. ; 29 cmISBN: - 9780136009986
- 0136009980
- 9780131357976 (pbk.)
- 0131357972 (pbk.)
- 658.8 22
- HF5415.13 .K52
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SDD-UBIDS Library General Stacks | HF5415.13K51 (Browse shelf(Opens below)) | Available | WA-041701005002 |
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| HF5415.13C91 Marketing Management Text and Cases | HF5415.13 G81 Marketing management : | HF5415.13 G82 Marketing management : | HF5415.13K51 Marketing management / | HF5415.13 K51 Marketing Management | HF5415.13K52 Marketing management / | HF5415.13 M11 Marketing Management |
Includes bibliographical references and index.
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