Global marketing management / Warren J. Keegan.
By: Keegan, Warren J.
Material type:
TextSeries: Prentice Hall series in marketing. Publisher: Upper Saddle River, N.J. : Prentice Hall, c1999Edition: 6th ed.Description: xiv, 639 p. : ill., maps ; 26 cm.ISBN: 0139030239.Subject(s): Export marketing -- Management | Export marketing -- Management -- Case studiesDDC classification: 658.8/48
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SDD-UBIDS Library
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SDD-UBIDS Library
Welcome to SD-UBIDS Library, Wa Campus |
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| HF1416I51 Intedrated Marketing: Modern and Classic Papers | HF1416K21 Global marketing management / | HF1416K22 Global marketing management / | HF1416K22 Global marketing management / | HF1416K51 Global Marketing Management | HF1418.5 O51 The Borderless World | HF1418.5 R21 Regional integration and economic development / |
Includes bibliographical references and indexes.
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