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Global marketing management / Warren J. Keegan.

By: Keegan, Warren J.
Material type: TextTextSeries: Prentice Hall series in marketing. Publisher: Upper Saddle River, N.J. : Prentice Hall, c1999Edition: 6th ed.Description: xiv, 639 p. : ill., maps ; 26 cm.ISBN: 0139030239.Subject(s): Export marketing -- Management | Export marketing -- Management -- Case studiesDDC classification: 658.8/48
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Books Books SDD-UBIDS Library

Welcome to SD-UBIDS  Library, Wa Campus 

General Stacks
HF1416K21 (Browse shelf) Available WA-04170200388
Books Books SDD-UBIDS Library

Welcome to SD-UBIDS  Library, Wa Campus 

General Stacks
HF1416K22 (Browse shelf) Available WA-041706000389

Includes bibliographical references and indexes.

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