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1. Marketing foundations / William M. Pride; O.C. Ferrell

by Pride, William M. ; Ferrell, O. .C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : South-Western/Cengage Learning, 2011Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415 P61] (1).

2. Marketing research /Alvin C. Burns ; Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, 2010Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415.2] (1).

3. Basic Marketing Research / Gilbert A. Churchill, Jr.

by Churchill, Gilbert A.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, 1996Other title: Marketing research.Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415.2 C31] (2).

4. Essentials of Marketing Research /William G. Zikmund

by Zikmund, William G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth,TX : Dryden Press, 1999Online access: Contributor biographical information | Table of contents only Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415.2 Z31] (1).

5. Marketing Research In a Marketing Environment / William R. Dillon ; Thomas J. Madden ; Neil H. Firtle

by Dillon, William R | Madden, Thomas J | Firtle, Neil H.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, 1990Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415.2 D32] (2).

6. Marketing research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c2010Availability: Items available for loan: SDD-UBIDS Library [Call number: HF5415B81] (1).

7. Essentials of marketing research / William G. Zikmund.

by Zikmund, William G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth, TX : Dryden Press, c1999Online access: Contributor biographical information | Table of contents only Availability: Items available for loan: CKT-UTAS Library [Call number: HF5415.2 Z34] (1).

8. Marketing research / Donald R. Cooper, Pamela S. Schindler.

by Cooper, Donald R | Schindler, Pamela S.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2006Online access: Click here to access online Availability: Items available for loan: Faculty of Education [Call number: HF 5415.2. S11] (1).

9. Basic marketing research : applications to contemporary issues / Naresh K. Malhotra.

by Malhotra, Naresh K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, c2002Availability: Items available for loan: SDD-UBIDS Library [Call number: HF5415.2 M12] (1).

10. Marketing research in a marketing environment / William R. Dillon, Thomas J. Madden, Neil H. Firtle.

by Dillon, William R | Madden, Thomas J | Firtle, Neil H.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1990Availability: Items available for loan: SDD-UBIDS Library [Call number: HF5415.2 D31] (2).

11. Basic marketing research / Gilbert A. Churchill, Jr.

by Churchill, Gilbert A.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, c1996Other title: Marketing research.Availability: Items available for loan: SDD-UBIDS Library [Call number: HF5415.2 C33] (2).

12. Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008Online access: Table of contents only Availability: Items available for loan: SDD-UBIDS Library [Call number: HF5415.15 B81] (1).

13. Marketing Research : In a Digital Information Environment / Joseph F. Hair

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Edition: 4th. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, 2009Online access: Table of contents only Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415.2 H11] (1).

14. Marketing research in a marketing environment / William R. Dillon, Thomas J. Madden, Neil H. Firtle.

by Dillon, William R | Madden, Thomas J | Firtle, Neil H.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Irwin, c1990Availability: Items available for loan: SDD-UBIDS Library [Call number: HF5415.2] (1).

15. Qualitative consumer & marketing research / Russell Belk ; Eileen Fischer ; Robert V. Kozinets.

by Belk, Russell W | Fischer, Eileen | Kozinets, Robert V.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publisher: London : SAGE, 2013Availability: Items available for loan: Nyankpala Central Library [Call number: HF5415.2 B21] (2).