| 000 | 00747cam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 12846461 | ||
| 003 | UDS | ||
| 005 | 20170503052514.0 | ||
| 008 | 020708s2003 mauab b 001 0 eng | ||
| 010 | _a 2001133328 | ||
| 020 | _a0618192433 (Library ed.) | ||
| 040 |
_cLC _beng |
||
| 050 | 0 | 0 |
_aHF5415 _b.P61 |
| 100 | 1 |
_aPride, William M., _d1942- |
|
| 245 | 1 | 0 |
_aMarketing : _bConcepts and Strategies / _cWilliam M. Pride, O.C. Ferrell. |
| 250 | _a12th ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin Co., _cc2003. |
||
| 300 |
_a1 v. (various pagings) : _bcol. ill., col. maps ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 600 | _2HF | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aFerrell, O. C. | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c16990 _d16990 |
||