000 | 00697nam a22001937a 4500 | ||
---|---|---|---|
999 |
_c27438 _d27438 |
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003 | UDS | ||
005 | 20230310043035.0 | ||
008 | 220505b ||||| |||| 00| 0 eng d | ||
020 | _a9781526847805 | ||
040 |
_aLC _bEng. _cLC _dLC |
||
050 |
_aHD9980.5 _b.W31 |
||
100 | _qWilson, Alan ; Zeithaml, Valarie A. ; Bitner, Mary Jo. ; Gremler, Dwayne D. | ||
245 |
_aServices marketing : _bintegrating customer focus across the firm / _cAlan Wilson ; Valarie A. Zeithaml ; Mary Jo. Bitner ; Dwayne D. Gremler |
||
250 | _a4th ed. | ||
260 |
_aLondon : _bMcGraw-Hill, _c2021. |
||
300 |
_axvii, 514p. : _bill. ; _c26cm |
||
600 |
_2Social sciences _xIndustries. Land use. Labor |
||
942 |
_2lcc _cBK |