000 01307cam a2200337 i 4500
999 _c27489
_d27489
001 20745565
003 UDS
005 20230310082416.0
008 181116s2019 nyua b 001 0 eng
010 _a 2018053860
020 _a9781138498266
020 _a9781138498259
020 _z9781351016551
040 _aLC
_bEng.
_cLC
_dLC
042 _apcc
050 0 0 _aHF5415.5
_b.B81
100 1 _aButtle, Francis,
245 1 0 _aCustomer relationship management :
_bconcepts and technologies /
_cFrancis Buttle ; Stan Maklan
250 _a4th ed.
260 _aNew York :
_bRoutledge, Taylor & Francis Group,
_c2019.
300 _axxiii, 444p. :
_bill. ;
_c25cm
500 _aRevised edition of the authors' Customer relationship management, 2015.
504 _aIncludes bibliographical references and index.
600 _2Commerce
_xMarketing. Distribution of products
650 0 _aCustomer relations
_xManagement.
700 1 _aMaklan, Stan,
776 0 8 _iOnline version:
_aButtle, Francis, author.
_tCustomer relationship management
_bFourth Edition.
_dNew York : Routledge, 2019
_z9781351016551
_w(DLC) 2018055744
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK