Global Marketing (Record no. 13932)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00462nam a22001817a 4500 |
| 001 - CONTROL NUMBER | |
| control field | LC |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UDS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170328103816.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170328b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780137024278 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | LC |
| Language of cataloging | ENG |
| Transcribing agency | UDS |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | K21 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author/Editor | Warren J. Keegan Mark C. Green |
| 245 ## - TITLE STATEMENT | |
| Title | Global Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston |
| Name of publisher, distributor, etc. | Prentice Hall |
| Date of publication, distribution, etc. | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiv,587p |
| Other physical details | pic. |
| 942 ## - ADDED ENTRY ELEMENTS (UDS ILS) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| UDS Library item type | Books |
| Classification part | HF 1416 |
| Item part | K21 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Faculty of Education | Faculty of Education | General Stacks | 28/03/2017 | HF 1416 K21 | FoE-0317032809 | 28/03/2017 | 28/03/2017 | Books |