Services marketing : integrating customer focus across the firm / Alan Wilson ; Valarie A. Zeithaml ; Mary Jo. Bitner ; Dwayne D. Gremler

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TextPublication details: London : McGraw-Hill, 2021.Edition: 4th edDescription: xvii, 514p. : ill. ; 26cmISBN:

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Nyankpala Central Library General Stacks				HD9980.5 W31 (Browse shelf(Opens below))				1	Available			NYK-0122041729

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