The marketing plan handbook / Marian Burk Wood.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2005.Edition: 2nd edDescription: xv, 200 p. : ill. ; 26 cmISBN: - 0131485253
- HF5415.13 W51
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SDD-UBIDS Library General Stacks | HF5415.13 W51 (Browse shelf(Opens below)) | Available | WA-041702000940 |
Includes bibliographical references (p. 181-191) and index.
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