TY  - BOOK
AU  - 
AU  - Gamble,John
AU  - Strickland,A.J.
TI  - Strategy: winning in the marketplace : core concepts, analytical tools, cases 
SN  - 0072847700 (alk. paper)
AV  - HD30.28 .T34
PY  - 2004///
CY  - Boston, Mass.
PB  - McGraw-Hill
KW  -  
KW  - Strategic planning
KW  - Industrial management
KW  - Conglomerate corporations
KW  - Management
KW  - Case studies
N1  - Includes indexes
UR  - http://www.loc.gov/catdir/enhancements/fy0702/2003048765-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0702/2003048765-t.html
ER  -