000 00490nam a22001817a 4500
003 UDS
005 20170523032149.0
008 170523b xxu||||| |||| 00| 0 eng d
020 _a0072429461
040 _beng
_cLC
050 _aHF5415
_bC61
245 _aStrategic Marketing Management Cases
_hDavid W. Cravens,Charles W. Lamb, Victoria L. Crittenden
250 _a7th edition
260 _aNew York
_bMcGraw-Hill
_c2002
300 _axiii,685p.
_bill
600 _2HF
942 _2lcc
_cBK
999 _c19444
_d19444