000 00756pam a2200265 a 4500
001 3398174
003 UDS
005 20170214114939.0
008 890722s1990 nyua b 001 0 eng
010 _a 89012886
020 _a0023344016
040 _aLC
_cLC
_dLC
050 0 0 _aHF5415
_bE81
100 1 _aEvans, Joel R.
245 1 0 _aMarketing /
_cJoel R. Evans, Barry Berman.
250 _a4th ed.
260 _aNew York, N.Y. :
_bMacmillan Pub. Co.,
_cc1990.
300 _axxix, 780, 79, 30 p. :
_bcol. ill. ;
_c26 cm.
500 _aColored ill. on lining papers.
504 _aIncludes bibliographical references.
650 0 _aMarketing.
700 1 _aBerman, Barry.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK
999 _c8208
_d8208