Basic Marketing Research / Gilbert A. Churchill, Jr.
Material type:
TextSeries: The Dryden Press series in marketingPublication details: Fort Worth : Dryden Press, 1996.Edition: 3rd edDescription: xvii, 863p. : ill. ; 27cmISBN: - 0030983673
- Marketing research
- HF5415.2 C31
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Books
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Nyankpala Central Library General Stacks | HF5415.2 C31 (Browse shelf(Opens below)) | Available | NYK-011611024555 | ||
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Books
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Nyankpala Central Library General Stacks | HF 5415.2 C32 (Browse shelf(Opens below)) | Available | NYK-01161104556 |
Browsing Nyankpala Central Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
| HF5415.13 S51 Marketing planning : | HF5415.15 C31 Strategic brand management | HF5415.2 B21 Qualitative consumer & marketing research / | HF5415.2 C31 Basic Marketing Research | HF 5415.2 C32 Basic Marketing Research | HF5415.2 D31 Marketing Research In a Marketing Environment | HF5415.2 D32 Marketing Research In a Marketing Environment |
One "Statistics command summary" chart inserted.
Includes bibliographical references and index.
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