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Integrated marketing communication : creative strategy from idea to implementation / Robyn Blakeman

By: Material type: TextTextPublication details: Lanham : Rowman & Littlefield, 2018.Edition: 3rd edDescription: viii, 359p. : 26cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781538101049
  • 9781538101056
Subject(s): Additional physical formats: Online version:: Integrated marketing communicationLOC classification:
  • HF5415.123 .B41
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Faculty of Education General Stacks HF5415.123 (Browse shelf(Opens below)) Available GRAD-032041702

Includes bibliographical references and index.

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