Marketing research : methodological foundations / Dawn Iacobucci ; Gilbert A. Churchill, Jr.
Material type:
TextPublication details: Nashville, TN : Earlie Lite Books, Inc., 2018.Edition: 12th edDescription: 535p. : ill. ; 28cmISBN: - 9781983654466
- HF5415.2 .I11
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Books
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Faculty of Education General Stacks | HF5415.2 I11 (Browse shelf(Opens below)) | Available | GRAD-032041672 |
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| HF 5415.135 K21 Strategic Marketing Problem:Cases and Comments | HF5415.15 C31 Strategic brand management | HF5415.2 B21 Qualitative consumer & marketing research / | HF5415.2 I11 Marketing research : | HF 5415.2 M11 Marketing Research | HF 5415.2 M11 Marketing Research | HF 5415.2 M12 Marketing Research |
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